TESLA
AUTOMOTIVE INNOVATION
Led service strategy innovations, including mobile service vans, over-the-air updates, and in-car entertainment, enhancing customer experience and efficiency.


FARADAY FUTURE
FUTURE MOBILITY & GTM
Drove the go-to-market strategy for FF91, collaborating on launch activations, product positioning, and experiential marketing.


LATCH
SMART ACCESS & CONNECTED LIVING
Designed and implemented go-to-market strategies for Latch’s smart access ecosystem, integrating hardware and software to redefine entry experiences.
